Optimize Your Content for Search
On-page SEO is your primary lever for search engine rankings. Follow this checklist to ensure your pages are primed for performance:
- Keyword Strategy: Place your primary keyword in the H1, the first 100 words, and your URL. Align content with user search intent.
- HTML Basics: Use one H1 tag. Keep title tags under 60 characters and meta descriptions between 150-160 characters.
- Content Quality: Prioritize E-E-A-T. Keep sentences short, avoid keyword stuffing, and ensure your content provides unique value.
- Media: Compress images and use descriptive alt text for accessibility and ranking.
- Linking: Include at least two internal links to relevant pages and cite high-authority external sources.
- Technical UX: Ensure your site is mobile-responsive, uses HTTPS, and loads in under 2.5 seconds to satisfy Core Web Vitals.
Pro Tip: After updates, resubmit your URL via Google Search Console to expedite indexing.